Traditional marketing methods of the past that “pushed” messages out to the consumer are not effective today as consumers desire transparency and want to know and trust a company that they are considering giving their money to. Tired of being “sold to”, they now have technology and new platforms available to learn more about the products and services they need, or want.
The terms marketing, consultant, strategies, business planning etc. may conjure up negative thoughts or opinions, but the truth is, if you own a business, and have aspirations of it becoming or remaining successful, you MUST be getting the right message out to the right customers to generate new revenue. We understand it can completely overwhelming to try to handle all that is required to run as well as market your business, which is why we are here to help.

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Is location-based social media an incredibly innovative technology that will garner relationships and bring them to the real world, or a creepy way to help evildoers find out where you are, or where you aren’t? One thing is for sure, … Continue reading

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